The last mile of conversion: How seamless payments drive revenue from high-intent travelers
Turning payment experience into bookings and loyalty.
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Travelers expect booking and payment to be convenient, flexible, and on their terms. When that doesn’t happen, high-intent customers abandon their purchase or switch to competitors.
Our new report combines insights from travelers across five key markets with perspectives from leading travel brands. Together, the findings show where payments succeed and where friction erodes loyalty and revenue.
Key findings:
- 17% of travelers report experiencing a card decline when booking travel online
- 59% would abandon their booking if their preferred payment method isn’t available
- 75% prefer split payments, combining cards, miles, or alternative methods
Register for early access to learn:
- How consumer expectations for convenience and flexibility shape payment conversion in travel
- The revenue impact of card declines and how to respond when intent is high
- Regional differences in preferred payment methods, from Pix in Brazil to Bizum in Spain
- Why offering multi-currency, split payments, and local alternatives creates a competitive advantage
- Expert perspectives on what leading airlines and OTAs are doing to meet these demands
